Rare Mint-Green Labubu Statue Auctioned for 1.08 Million RMB (~USD 150k) in Beijing
Products | 12 Jun, 2025
A Unique Collectible Fetches a Record Price
A mint-green Labubu statue, the only one of its kind in the world, was successfully auctioned in Beijing for 1.08 million RMB (approximately 150,000 USD), marking a significant moment for the designer toy industry. This exclusive 131 cm tall PVC statue has captured the attention of collectors and investors alike, highlighting the growing influence of limited-edition designer toys as sought-after collectibles.
Labubu’s Origin and Rising Popularity
Labubu, a mischievous rabbit-like character, was originally created by Hong Kong-born artist Kasing Lung before being mass-produced by Beijing-based Pop Mart, a company known for pioneering the blind box toy craze. Over the years, the character has developed a cult following, with fans willing to line up overnight to get their hands on a new release.
Labubu’s popularity has soared internationally, with celebrities like Rihanna and Dua Lipa spotted carrying the toy, further boosting its desirability among collectors. Analysts suggest that Labubu's success is part of China’s expanding soft power, as homegrown toy brands gain global recognition.
Designer Toys as Investment Pieces
The latest auction reinforces a growing trend where designer toys are being treated as valuable investment assets, much like fine art or rare memorabilia. With exclusivity driving prices higher, collectors are increasingly seeing designer toys not just as playful objects but as luxury collectibles.
As the market for limited-edition collectiblescontinues to thrive, the success of this auction may pave the way for more high-profile sales in the future, cementing Pop Mart’s role as a leader in the designer toy industry.





